THE Impact of GenAI in the Communication Industry

This panel discussion will explore how generative AI is reshaping communication practices, from content creation to audience engagement. Our expert speakers will discuss key topics, such as:

• GenAI’s role in transforming communication strategies and storytelling
• Ethical considerations in AI-generated content
• The integration of AI in fostering personalized and inclusive communication

About the speakers:
Emma Ridderstand: Emma is a dynamic and results-oriented executive with over two decades of experience in media, technology, and entrepreneurship, Emma is recognized for her visionary leadership and strategic thinking. As the CEO of Warpin, a company at the forefront of AI, VR, and spatial computing, Emma is passionate about using emerging technologies to create impactful solutions and drive positive change. Her expertise spans democratizing technology and advancing communication platforms, with a focus on responsible and sustainable tech integration.

Nina Amjadi: Nina is a seasoned brand and marketing professional with a deep passion for technology and artificial intelligence. She's currently the Program Director for the Content Engineering program at Berghs School of Communication. She's also an entrepreneur who is actively working on bringing AI literacy to women and the youth.

Tatiana Caldas-Löttiger: Tatiana is an international business lawyer and legal futurist working as an AI Ethics & Regulatory Compliance Advisor. She is also an international speaker on AI ethics and the founder of International WoMenX in Business for Ethical AI (WIB4AI).

Marie Alani: Marie is the Head of Faculty as well as the People & Culture Lead at Berghs School of Communication. She is also a regular speaker on strategic communication and branding, storytelling, inclusive communication, organisational culture, and leadership.